Hi, I’m Mat, a senior creative copywriter with 15 years’ experience across London’s adland and in-house creative departments.

I’m super passionate about the craft of writing and use my own form of AI – that’s Actual Intelligence – to crack briefs with ideas that captivate, entertain and get results.

But I am AI (the artificial kind) trained too, and can incorporate it into my work to pick up the pace to robot-levels if needed – while ensuring the output sounds 100% human, of course.

I’ve worked at big agencies, small agencies, B2C companies and more – covering integrated, digital and customer engagement.

Unsurprisingly, my experience across the media channels is pretty considerable. I’ve done ATL, digital, social, eCRM, direct, experiential and more. Yep, we’re talking the full 360, baby.

And I’ve worked across almost every business sector there is, from financial and FMCG, to travel and telecoms.

Ultimately, I pride myself on being a very safe pair of hands, as I’ve got the skills and versatility to tackle whatever you chuck at me. So, I kindly invite you to BRING IT ON.

Give me a ring on: 07779111443

Or email: matprime@gmail.com