A favourite from my time on Duracell. Writing scripts in the bunny’s quippy, energetic voice was a lot of fun.
DURACELL TV AND YOUTUBE AD
I channeled my inner American for this social ad for moo.com, writing a script that sounded authentically native to its audience.
MOO YOUTUBE AD
This film was part of a series I scripted for YouTube targeting businesses rather than consumers. Each film explored the biggest communities that can be reached on the platform.
YOUTUBE B2B FILM
An internal-facing film building excitement around a new phone challenging the conventions of the mid-price category.
I characterised its proposition with a manifesto-style script that dramatised changing the rules.
HUAWEI PRODUCT LAUNCH